Ep 7. All's Fare

In Wings season 6 episode 7, titled "All's Fare," the Hackett brothers, Joe and Brian, face financial troubles with their airline business, Sandpiper Air. Due to low profits, they must find a way to cut costs and improve their customer satisfaction rating to keep their business afloat.

To tackle this issue, Brian suggests starting a taxi service as a way to supplement their income during slower seasons. While Joe is initially skeptical about the idea, Brian convinces him that it could be a lucrative venture, especially since there are no other taxi services available on the island.

The brothers buy a used taxi and name it "The Spirit of Nantucket." Initially, the business is slow, and the brothers struggle to make ends meet. However, they receive a break when an elderly man hires them for several rides and recommends them to his friends. This leads to an influx of customers, and the business begins to pick up.

Meanwhile, Joe's ex-girlfriend Helen, who now owns her own airline, rival company Aeromass, offers to buy Sandpiper Air. Joe is torn between his feelings for Helen and his loyalty to Sandpiper Air and his brother Brian. He seeks advice from various people, including his brother and his former flame and coworker, Fay.

As the episode progresses, tensions rise between Joe and Brian due to the stress of the financial situation and Brian's lack of attention to his responsibilities at Sandpiper Air. However, the brothers eventually reconcile and launch a successful marketing campaign for their taxi service.

The episode concludes with Joe ultimately deciding to turn down Helen's offer to buy Sandpiper Air and instead focus on growing their businesses while maintaining their family bond.

Overall, "All's Fare" tackles the challenges of entrepreneurship, competition, and family dynamics in a humorous and heartwarming way. Viewers will appreciate the relatable struggles and triumphs faced by the Hackett brothers and the themes of loyalty, perseverance, and teamwork.