Watch Restaurant Express
- 2013
- 1 Season
-
7.3 (39)
Restaurant Express was a reality television show that premiered in 2013 on Food Network. The show was hosted by Robert Irvine and was produced by Relativity Television. The show consisted of eight episodes and followed nine contestants as they competed to win their own restaurant franchise.
Each episode began with a challenge called the "Pop-Up Challenge." The contestants were given a limited amount of time to prepare a dish based on a specific theme, such as "comfort food" or "fusion cuisine." Their dishes were then judged by Robert Irvine and a guest celebrity chef, such as Guy Fieri or Michael Chiarello. The winner of the Pop-Up Challenge was granted an advantage for the main challenge later in the episode.
The main challenge of each episode was to design and operate a pop-up restaurant. The contestants were divided into two teams and given a location in the city where the show was filmed. They had to create a concept for their restaurant, design the menu, purchase the ingredients, and prepare the meals. They were also responsible for managing the front of house and back of house operations, as well as marketing the restaurant to the public.
Throughout the main challenge, Robert Irvine provided guidance and advice to the contestants, but ultimately left them to run the restaurant on their own. At the end of each episode, the contestants were judged on the quality of their food, their service, their marketing, and their overall concept. One contestant was eliminated from the competition each week.
The final episode of Restaurant Express featured the remaining two contestants competing in a head-to-head challenge. They were each given a space in Beverly Hills, California to open a pop-up restaurant for a week. The contestant who made the most profit at the end of the week was declared the winner and awarded their own restaurant franchise.
Although the show was primarily focused on the competition aspect, it also touched on the struggles and stresses of working in the restaurant industry. The contestants faced challenges such as sourcing quality ingredients on a tight budget, dealing with difficult customers, and managing a team of cooks and servers.
Furthermore, the show also highlighted the importance of marketing and branding in the restaurant industry. Many contestants struggled with promoting their concept and bringing in customers, and Robert Irvine emphasized the importance of creating a strong brand and identifying a target audience.
Overall, Restaurant Express was an engaging and exciting show for foodies and aspiring restaurateurs alike. The combination of cooking challenges and restaurant management tasks made for a unique and intense competition, and Robert Irvine's expertise and guidance provided valuable insights into the restaurant industry.
Restaurant Express is a series that ran for 1 seasons (7 episodes) between November 3, 2013 and on Food Network