Ep 5. Now that mariachi music is heard everywhere, it's hard to imagine a time when it was next to unknown in the U.S. Nati Cano and his Camperos played a major role in its mushrooming popularity.

Now that mariachi music is heard everywhere, it's hard to imagine a time when it was next to unknown in the U.S. In season 1 episode 5 of Live @ the Ford, viewers are taken on a journey through the rise of this beloved genre and the influential role played by Nati Cano and his Camperos in its growth.

The episode begins by delving into the origins of mariachi music and its cultural significance in Mexico. From there, viewers are introduced to Nati Cano, a legendary figure in the world of mariachi, who came to the U.S. in the 1950s as part of a touring group. Cano quickly realized that there was very little appreciation for mariachi music in the U.S. and he set out to change that.

Through interviews with Cano's family and fellow musicians, the episode explores how he worked tirelessly to bring mariachi music to a wider audience, organizing festivals and concerts and collaborating with other musicians to create new, exciting sounds. Viewers also get a glimpse into the challenges he faced, such as prejudice and discrimination, as he sought to establish mariachi music as a respected art form in the U.S.

The episode is full of fascinating insights into the world of mariachi music, including the different instruments used, the importance of improvisation, and the role of lyrics in telling stories of love, heartbreak, and Mexican culture. Performances by Nati Cano and his Camperos and other mariachi groups bring the music to life, showcasing its infectious energy and emotional depth.

Throughout the episode, viewers are reminded of the power of music to bridge cultural divides and bring people together. They also gain an understanding of the passion and dedication required to preserve and promote a cultural tradition, even in the face of adversity.

By the end of the episode, audiences will have a newfound appreciation for mariachi music and the groundbreaking work of Nati Cano and his Camperos in making it a beloved genre in the U.S. and around the world.