Ep 20. The Price of Apples

Oliver Wendell Douglas, a lawyer from New York, moves to the small town of Hooterville with his glamorous wife, Lisa, to fulfill his dream of living a simple life as a farmer. In season 1 episode 20, titled "The Price of Apples," Oliver faces a predicament when he discovers that a local farmer is selling his apples for a much higher price than Oliver's apples.

Oliver, determined to make a profit from his own apple orchard, tries to investigate the reason behind the price difference. He soon finds out that the other farmer is actually selling his "organic" apples, which are highly sought after by health-conscious consumers. Oliver decides to do the same and labels his apples as "organic," despite not following any organic farming practices.

As Oliver's apples start to sell for a higher price, Lisa encourages him to come clean about the truth behind his "organic" label. Oliver hesitates, not wanting to lose his profit, but ultimately decides to tell the truth. However, when he finally confesses, he discovers that the other farmer had actually been lying about his own "organic" practices as well.

In the end, Oliver and Lisa decide to stop labeling their apples as "organic" and to instead focus on creating a quality product that speaks for itself. The episode highlights the importance of honesty and integrity in business, as well as the challenge of competing in a marketplace where certain labels and ideals hold more value than others.

Overall, "The Price of Apples" is a lighthearted and charming episode that showcases the quirks and challenges of life in a small town. It also highlights the humor and chemistry between the show's two leads, Eddie Albert and Eva Gabor, who bring their characters to life with wit and charm. Fans of classic sitcoms and rural comedies will enjoy this episode and the rest of the series.