Ep 12. Episode 12

Beyond the Tank is a reality TV show that details the behind-the-scenes look at how some of the best and brightest entrepreneurs deal with the challenges of running a successful business. The second season of the show is all about highlighting some of the most inspiring stories of how entrepreneurs take their businesses to the next level. In episode 12, viewers get to hear the story of one of the most beloved businesses in America.

The episode revolves around the story of the Shark Tank favorite, Cousins Maine Lobster, which is run by cousins Jim Tselikis and Sabin Lomac. Cousins Maine Lobster was one of the most successful deals in Shark Tank history. The cousin duo made a deal with Barbara Corcoran, who invested $55,000 for a 15% stake in the company. It was a great investment, and the company's sales skyrocketed after airing on the show.

The show highlights the growth of Cousins Maine Lobster and the challenges that Jim and Sabin faced in order to scale their business. One of the biggest challenges the company faced was managing the growth of their business. With the sudden influx of orders and the expansion of their business, things became hectic. The founders had to figure out the best way to hire new employees and expand their operations to keep up with demand.

In this episode, the founders discuss some of the unexpected challenges that arose as their business grew. One of the issues they faced was the difficulty in finding quality employees. With so many people applying for jobs, it became tough to find the right fit for their company. Jim and Sabin narrate the challenges they faced while searching for people who shared their passion for the company and its values.

Another hurdle the cousins faced was expanding the product range. While the signature dish of Maine Lobster Rolls was a smash hit, the cousins needed to expand their offerings to cater to different tastes. This presented a challenge and the duo had to innovate and create new dishes that were unique, yet still enjoyable to maintain their customer base.

Beyond the Tank also details the cousins' relationship with their Shark, Barbara Corcoran, a seasoned entrepreneurial investor, and one of the business experts who helped them catapult their business. Viewers will learn about how the cousins were able to leverage Barbara's advice and experience in order to scale their business more effectively.

Overall, Episode 12 of Beyond the Tank provides a great look into where Cousins Maine Lobster is now. The company has blown up since its inception on Shark Tank and has become a staple in America. Despite its growth, that hasn't stopped the determined duo from continuing to look for ways to innovate and expand the operations of their business.

Viewers can learn a lot from this episode, particularly when it comes to growing a successful business. Audience will discover how to scale quickly and effectively and also some of the unexpected challenges that come with growth. Beyond the Tank continues to be one of the most watched shows on TV, and episodes like these highlight the importance of innovation, hard work, and persistence.