Sex Scandal Boosts Bill O'Reilly Ratings
by EG
Bill O'Reilly's devoted viewers don't appear to be deterred by his sexual harassment scandal. They might even be intrigued.
The O'Reilly Factor host has helmed two telecasts since The New York Times broke the news that he's settled numerous claims of sexual harassment while at the network — several of them within the last year. More than 20 advertisers (and counting) have since pulled spots from the network's crown jewel, but ratings are up. On Tuesday, O'Reilly Factor topped all of cable news with an average 628,000 adults 25-54 (cable news' targeted demo) and 3.76 million viewers. That's an audience increase of 20 percent from last Tuesday. Compared to Monday, when O'Reilly Factor was also up week-to-week, the show brought in more viewers — though a smaller share of the demo.
O'Reilly has yet to address the controversy on his show, though one can assume that at least some of the tune-in was to see if he would. So far, he's won both nights of the week in total viewers and adults 25-54.
Read the rest of this article at The Hollywood Reporter.