NFL Sunday Night Ratings Keep Going Up
by EG
Donald Trump continues to fan the flames of controversy over player protests in the NFL, but aside from a lot of indignant rhetoric, it doesn't seem that the uproar is hurting the NFL very much. Not only have TV ratings for games not declined substantially since the controversy began, in many cases ratings have actually improved compared to last season. That was the case this Sunday, when the Sunday Night Football game between the New England Patriots and Atlanta Falcons turned in ratings that were much higher than those for last week's Sunday-night game. The ratings were also up significantly from the same week last season.
The good news for Sunday Night Football was twofold in week seven.
Two dozen NFL players continue to kneel during the National Anthem, showing total disrespect to our Flag & Country. No leadership in NFL!
— Donald J. Trump (@realDonaldTrump) October 23, 2017
Not only did the NBC franchise score another year-over-year gain from 2016, the showdown between the New England Patriots and the Atlanta Falcons actually grew week-over-week — something that's proven particularly difficult for primetime NFL games this season. Early numbers have the game averaging a 12.6 rating among metered market households.
The score, an improvement of nearly 16 percent from the week before, represents the league's best primetime showing (across any network) since the first week of the season. It's also a 9 percent lift from 2017. Thank Tom Brady and his Patriots for that. The team has proven itself capable, time and time again, of pulling in a big crowd.
Get the rest of the story at The Hollywood Reporter.
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