'Last Man Standing' Has Big Ratings Drop in Second Week
by EG
Fox's conservative sitcom Last Man Standing got off to a great start in its first week, but it lost major steam with its second episode. Ratings for the show's second outing were in line with its ratings on ABC before it was cancelled. Read on for details.
Via Deadline.
Facing strong baseball competition, Fox’s Last Man Standing (1.3, 6.0 million) was down -27% in the demo and 2 million viewers from its strong premiere last week. It still finished as No. 1 on Friday among adults 18-49 and was above its previous season average on ABC but we will have to see what level the Tim Allen sitcom settles at and whether it would continue to get sizable DVR bumps.
Last week, Last Man Standing topped the Thursday premiere of CBS’ Murphy Brown revival in 18-49 and total viewers. In Week 2, Last Man Standing was still ahead in the demo but fell behind in viewers as Murphy Brown had a minimal second-week drops (1.1, 7.2 million).
Following Last Man Standing, new Fox comedy The Cool Kids (1.1) also was down by 27% in the demo and 2 million viewers from last week. It still finished as the second highest-rated program of the night in 18-49, and Fox logged its second highest-rated and most watched Friday in about two years, behind last week’s Premiere Friday. The network was No.1 on Friday in 18-49 for a second consecutive week.
Get the rest of the story at Deadline.
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