Kim Kardashian Apologizes for Shapewear Controversy.
by EG
Kim Kardashian didn't mean to offend people with the name of her new shapewear line, but she didn't consider that naming underwear after a traditional Japanese garment would be a problem. It was. Read on for details.
Via People.
Kim Kardashian West is calling the decision to name her shapewear brand Kimono “innocent” in a new interview for WSJ. Magazine’s first-ever all-digital issue.
“You would think we would have obviously thought it through a little bit deeper,” Kardashian West told WSJ. Magazine after facing accusations of cultural appropriation for naming the forthcoming brand after a traditional Japanese clothing item. Last week, the star, 38, announced plans to change the name.
Continued Kardashian West, “I’m the first person to say, ‘Okay, of course, I can’t believe we didn’t think of this.’ I obviously had really innocent intentions. But, let’s listen. And I want to really listen. And I want to really take it all in.”
The star told the magazine that she loves Japan, noting that husband Kanye West “was in Japan when all of this was happening. It’s a place that we love and go to. I have such respect.”
Kardashian West revealed the plans to change the name on social media last Monday morning, writing, “I am always listening, learning and growing – I so appreciate the passion and varied perspectives that people bring to me.”
She continued: “When I announced the name of my shapewear line, I did so with the best intentions in mind. My brands and products are built with inclusivity and persity at their core and after careful thought and consideration, I will be launching my Solutionwear brand under a new name. I will be in touch soon. Thank you for your understanding and support always.”
Get the rest of the story at People.
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