'Despicable Me 3' Fades Over the Weekend, 'Baby Driver' Takes Second Place
by EG
This year's fireworks display at the July Fourth box office was decidedly mixed, led by Despicable Me 3 with $75.4 million from 4,529 theaters.
In an surprise twist, the threequel came in notably behind expectations for Universal and Illumination. Heading into the weekend, most had expected it to rake in $85 million-$90 million. Even late Friday, box-office analysts showed the movie earning north of $80 million, but traffic slowed dramatically on Saturday for many films.
Gru and his minions are doing more villainous business overseas, where Despicable Me 3 earned $95.6 million from 52 markets for a foreign total of $116.9 million and $192.3 million globally (it began rolling out offshore in some territories two weeks ago).
While Despicable Me 3 didn't get entirely sunk by sequel fatigue in North America, it proves another cautionary tale for Hollywood, a town fixated with churning out multiple installments in a film franchise. Fourth of July was supposed to help close a year-over-year gap in summer box-office revenue, but it didn't. According to comScore, revenue is currently down by nearly 8 percent.
Read the rest of this article at The Hollywood Reporter.
Baby Driver came in a distant second, and The House turned in the worst first weekend of WIll Ferrell's career.