'Black Panther' Will Rule the Weekend
by EG
Early projections suggest that Black Panther will overtake Deadpool for the record for all-time biggest February opening this weekend. The month used to be a very quiet one for Hollywood, but now it's starting to look like it's prime time for super-human guys in skin-tight costumes. 'Black Panther' will easily win the weekend and displace last week's top movie, Fifty Shades Freed, at the top of the charts.
Disney and Marvel Studios' Black Panther is set to make history at the Presidents Day box office.
If tracking is correct, the critically acclaimed superhero film will take in $165 million-plus over the long four-day weekend in North America, the top showing ever for both the holiday and the month of February. Black Panther will snatch the record from another superhero film Deadpool, which took in $152.2 million over Presidents Day weekend in 2016.
A $165 million-plus opening would also be one of the top five or six domestic openings ever for a superhero film, not accounting for inflation. Some box-observers believe $165 million is too low an estimate.
Directed by Ryan Coogler, Black Panther is unprecedented in being a big-budget studio tentpole featuring a virtually all-black cast. In the film, Chadwick Boseman stars as T'Challa/Black Panther alongside Lupita Nyong'o, Michael B. Jordan, Daniel Kaluuya, Letitia Wright, Winston Duke, Angela Bassett, Forest Whitaker and Andy Serkis.
When Black Panther first came on tracking two weeks ago, market leader NRG forecast a domestic opening of $125 million. By last week, that number had shot up to $150 million-plus. On Tuesday, it was revised upwards to $165 million-plus.
The big unknown is how Black Panther will fare overseas, where Hollywood films with a black cast are thought to face challenges. Disney insiders expect Black Panther to open in the $75 million-$115 million range. The tentpole rolls out in about 70 percent of the international marketplace this week; major territories where it doesn't open until later include Russia (Feb. 22), Japan (March 1) and China (March 9).
Get the rest of the story at The Hollywood Reporter.
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