Alicia Keys Strips Down to Her Underwear for a Cause

Former The Voice coach Alicia Keys has made a point of going makeup-free to encourage women to embrace their natural beauty. Now she's taking even more off to encourage everyone to pay attention to something even more important. This week Keys took to Instagram to post a revealing lingerie photo in honor of Stella McCartney's annual breast cancer awareness campaign. If there's a surefire way to make people aware, this is definitely it.

Via Us Weekly.

Alicia Keys is wearing pretty pink lingerie for a great cause. The former Voice coach collaborated with Stella McCartney to front her annual Breast Cancer Awareness campaign, and the cause is close to the singer’s heart.

The 36-year-old Harlem native models the limited edition Ophelia Whistling bralette ($160) and bikini brief ($90), which are both Poppy Pink to remind women to schedule their annual exam. Besides getting to look gorgeous in this feminine set, you’ll also be giving back.

"Every 19 seconds a woman around the world is diagnosed with breast cancer," McCartney explains in a video.

"So I'm showing my support by wearing Stella's Ophelia Whistling lingerie set, where a percentage of the proceeds are donated to the Memorial Sloan Kettering Breast Examination Center of Harlem, which is super important to me,” Keys adds. “I was raised in Harlem so this really resonates with me and also my mother is a breast cancer survivor and I don't think I've ever really got to really share that story, so this is important to me."

Get the rest of the story at Us Weekly.

Do you think Alicia Keys' method of supporting the cause is a good one? Let us know in the comment section below.