Drop Squad

Watch Drop Squad

"No struggle, no progress."
  • R
  • 1994
  • 1 hr 26 min
  • 4.9  (672)

Drop Squad is a 1994 film directed by David C. Johnson that takes a satirical and socially-conscious look at the issue of black people being exploited by big corporations through manipulative marketing tactics. The film stars Eriq La Salle, Vondie Curtis-Hall, and Ving Rhames, among others. The plot of the movie centers around a group of African-American activists known as the "Drop Squad" who are committed to awakening fellow black people to the reality of corporate America's exploitation. They do this by kidnapping and abducting individuals who they believe have sold out to the corporate machine, and then subjecting them to an intense re-education program in order to bring them back to their roots.

The main character is a successful African-American executive named Bruford Jamison, played by Eriq La Salle. Bruford is the epitome of the corporate sell-out that the Drop Squad is committed to eliminating. He has reached the top of his industry, but has done so by compromising his values and identity. He has forgotten where he came from and the community that he belongs to.

The Drop Squad makes an example out of Bruford by kidnapping him and subjecting him to their rigorous de-programming tactics. He is isolated from his family, friends, and colleagues and placed in a cell where he is confronted with his past and forced to come to terms with the fact that he has been a pawn in a grander scheme.

Throughout the movie, Bruford is exposed to the realities of poverty, discrimination, and societal inequality. He realizes that the corporate world he has been a part of is designed to exploit people like him and his community, and that he has been a willing participant in this system.

The movie also explores the complex relationships between different generations within the African-American community. The older members of the Drop Squad are committed to preserving the culture and legacy of their ancestors while the younger members are more focused on achieving their individual goals and ambitions.

Drop Squad is not without its flaws. The movie can come off as preachy and heavy-handed at times, and the depiction of the Drop Squad's tactics borders on violence and coercion. However, the movie manages to tackle important issues and themes in a compelling way.

Overall, Drop Squad is a thought-provoking film that explores the complex relationship between African-Americans and corporate America. It is a powerful commentary on the exploitation of marginalized communities and the struggle to maintain one's identity and values in the face of societal pressure.

Drop Squad
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Description
  • Release Date
    1994
  • MPAA Rating
    R
  • Runtime
    1 hr 26 min
  • Language
    English
  • IMDB Rating
    4.9  (672)
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