Gaiam was originally founded as a catalog company. Their goal was to offer the conscious consumer products that improved their health and the environment. They specialize in ares such as yoga, clean eating, and living off the grid.
They've moved from catalog only to selling products in stores nationwide and online. Programming offered through their channel includes Open Minds with Regina Meridith, Inspirations with Lisa Garr, Beyond Belief with George Noory, and Healing Matrix with Regina Meredith. Each offers information to enhance spiritual and physical well being. The channel also offers a weekly news program that promises to "break paradigms" with its reporting.
The Gaiam channel was previously available online to view any time. The company decided that it was in the viewers best interest to limit broadcast. In between broadcasts, viewers can review video through their website at any time. With a weekly format and scheduled programming, viewers can rely on information being delivered on a regular basis. Information is planned for each program and time to plan interviews with specialists increases the value of the programming that Gaiam can offer. Limiting broadcast time also allows the company to focus attention and resources on delivering the best possible production value.