DIY Network is a do it yourself project channel that aims to inform and educate viewers. Owned by Scripps Networks Interactive, DIY Network was launched in 1999 and reaches 50 million households in America today.
Many of the shows featured offer educational advice on doing home repairs and home improvement yourself. Some of the other topics you might find on the DIY Network are: Quilting, video production, automotive repair and maintenance, plumbing, boating, woodworking, jewelry production, scrap booking, recreational vehicle maintenance and more.
It wasn't until 2010 that the network launched in high definition. On May 1, 2010, the network also announced they would launch approximately 200 new programs by the end of the year. While HGTV (Home Garden Television) primarily focuses on targeting the female audience, the DIY Network primarily focuses on targeting the male audience, even though there are marketing offers that appeal to both on both networks.
This was not Scripps's first network, as they launched HGTV first. During the first couple of years of DIY, the network didn't have any original shows or footage to show, so they were simply showing old HGTV clips while original content was in development.
The network is home to the popular show "This Old House", which was originally a PBS show about families that had completely remodeled their homes.